COM 324: Desktop Publishing: Web Design

portfolio requirements

When completed, your online portfolio will feature the six components described below.


1. introduction
a) Purpose of your site. Fell free to restate and embellish the following: "The purpose of this site is to demonstrate my a sense of my background and skills, and present myself to potential employers."

b) A paragraph or two on your theories/ideas of good visual design and how you have implemented them on your site. Discuss and/or summarize what you've learned of graphic design.

c) Career aspirations.

d) A tasteful and professional Flash animation.


2. resume

Put resume in HTML.

Use wide margins.

Use a light, off-white background.

Left-justify the text, as in a hardcopy. Center only the heading.


Include links to the PWTC program, and the University of Massachusetts. Consider other links -- the "Advanced Software" site within the PWTC program; employers, and professional and student organizations to which you belong.


3. professional writing material

any long (five pages or more) document from any class

other (a work of analysis or criticism from a literature, communications or journalism class)

Remember that readers of screens find texts that span more than six inches across an eyestrain. Reformat to four inches or less -- newspaper column width. For an example of attractive page design, see the Yale Guide to HTML, linked off the calendar and elsewhere in the Advanced Software site. Place your creative writing below, in "Links, other" or omit it altogether.


4. website for an imaginary corporation or non-profit organization

Four pages are sufficient. You should include a homepage with Flash animation, a background page, and a contact page.

Note: Images on the web are protected by U.S copyright laws, and copying images for your own website violates those laws. Where then, to get images? There are several "clip art" sites that feature images you may use at no charge. Most clip art images, though, look like -- well -- clip art. Perhaps a better source is the U.S. government. Because the government cannot copyright, any image on a U.S. government agency site is in the public domain. NASA, in particular, has thousands of images of planets, moons, nebulae, "stellar nurseries" and the like -- many are quite beautiful. Another possible source is a photograph you have taken, or an image you have made from scratch with Photoshop.


5. progress report


You will give a presentation to the class reporting on your progress using PowerPoint in combination with an internet browser. Please load your presentation into your "public" folder, link to it from your portfolio, and when you make your presentation, access it through Explorer or Netscape.

The presentations will be a progress report, outlining where you have been and where you are going. You may discuss design decisions, technical problems, and you may conclude by soliciting advice and suggestions from your peers. Speak for about five minutes, and allow three minutes for questions and suggestions from the audience.

On the days of your presentation you will submit to me a progress report of your work. The report should include two double-spaced pages prose, and two site maps--one that represents your portfolio as it is, and one that represents your portfolio as you expect it to be at the conclusion of the course.


6. links, other


Think of this section as you would the bottom of the resume page. Strictly speaking, it is not necessary, and you may omit it altogether. If you do include it, be careful not to get too silly, and remember you are still a professional making a first impression to another professional. Lasting impressions are made quickly.